Google Adwords Book of Secrets: 18 Things You Didn’t Know Adwords

Making money online revolves around getting traffic to your site. Obviously, there are many other things you need to be able to do, but without traffic nothing else will work. You can’t test various versions of your sales page, for example, without enough traffic. One of the most popular methods to drive a lot of targeted traffic and to get it quickly, is using Adwords, and the best way to make sure you get the most out of it is to find a good adwords course.

For any of you who may not be familiar with what adwords is, it is a pay per click (PPC) model that allows advertisers to place ads on the pages of search results. These ads are keyword optimized and when someone clicks on the ad they will be taken to the website of the person who placed the ad.

As the name implies, the advertiser will only pay when someone clicks on their ad. This can be a great way to generate a lot of traffic to your website and since the people who see your ads are the people who are searching for the specific keyword you used when you placed the ad, you know that the visitors you get are really interested in your product or service. Or, put another way, the traffic is very targeted.

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About the Author: Charles Miske

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